How To Set Up A Video Contest

We speak a lot about Facebook and Twitter contests and there is tons of information to find on the web about applications, rules and "how to's".
Video and photos are the most popular consumed medias, they reportedly gives you the best edgerank on Facebook and spark the best engagement according to both Facebook Insights and other analytic programs. Yet there is little information to find about HOW to set up a video contest.
I know 4 ways to set up a Youtube contest, maybe you know more ways, if so please comment on this post and share your experience!
First of all you can go through an application, such as Wildfireapp or Easypromos. It's pretty easy, not expensive but the downside is that if your goal is to increase the channel views on your Youtube channel, that's not going to happen with this option. An application let's the users leave their video url from the users channel. Also making it crucial for the participants to set up a youtube account if they don't already have one. Important is to make it easy to enter the contest and to not make it complicated or ask for too much.
Second option is to build a microsite or an interface for your website that lets people upload there videos. Great option but could be expensive I imagine.
Third option is to go through Youtube and pay thousands of euros (I read 5000 in youtube's help forum) for a custom made page that let's people leave upload there videos. Flashy, beautiful, easy and... EXPENSIVE.

But there is another option that we used recently that I really want to recommend.
Sharefile offers a service similar to an FTP server, a customized upload form and a back-office where you can see and download the videos and then manually upload them to your youtube channel. 50-60 eur/month depending on how many videos you expect to receive (how much space you need). Cheap and works great!
In my next post I will give some tips on the actual video contest.
Have a great weekend!

2 comentarios:

  1. Talent Showcase - Upload your talent videos, participate in online talent contest and share your singing, dancing, acting, comedy, sports talent with world. Upload your talent videos to TalentIdols.com.

    1. There is another way to set up a video contest that doesn't need Facebook or Twitter. It's a very easy promo platform called RunRunPromos.com that allows you to do so.

      Please check it our for free and tell us your opinion about it. We appreciate it!

      Have a nice day,